Nazih Fares
Nazih Fares

I'm an an accomplished, award-winning gaming professional with more than 14 years of experience in the videogame industry, having worked in public relations, localization, marketing and esports for over 16 different gaming publishers and more than 90 global brands.

I am certain that I have the appropriate qualifications and abilities to be part of the board of directors, and I am excited to put my knowledge, experience, and cultural diversity to work. I've been following and participating in the IGDA for a solid 5 years, and I believe in the work we're doing in the industry, as well as the authority we're provided to administer the SIGs. I am deeply committed to the organization's goal and feel that, via my candidacy, I can make a significant contribution to it, particularly in terms of giving it a genuine "international" appeal.  

As The 4 Winds Entertainment's current Head of Communications & Localization, I oversee a big team of loc & communication experts, who provide a wealth of data and experience in the sector, as well as its application to impact business choices. At the IGDA Game Credits SIG, I'm the de facto communication manager, an active board member, and I successfully revived the SIG with the support of the other board members to revisit the Crediting policy. We have also planned a lengthy press outreach campaign to bring favorable attention to the issue around the world, as well as panels at several events in Europe and North America, including GDC, Game Quality Forum GIST Turkey, and Indieway.  
 
My main objective after joining the board would be to broaden the IGDA's reach outside the North American industry, increasing the organization's exposure in opportunity markets using my extensive PR network and my four fluent languages. I would also like to increase the enrolment of non-Western members through recruitment methods and strategies in order to actually make this organization as worldwide as possible. 



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